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Par   •  2 Janvier 2019  •  Fiche  •  838 Mots (4 Pages)  •  363 Vues

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               PUB : ENGLISH

our commercial is for the automobile brand taht is audi a brand fonded in 1909

audi is a germanic brand

the product is the R8 a new fast car of this brand this product is very expensive it cost 100 000 €

it is a sport car or a super car

this commercial was created for the 2016 superbowl on USA this pub is very expensive it cost 9milliards of dollards

at the begini,g of this commercial we can see firstly picture of the space and many differents astronauts andin the same time we can heard a voice that said « mister president thank you for choosing the moon » then a there is an old man sit in this living room he look depresive and unjoying so the man is not hungry and he don't eat so a woman appear she say «  not angry »  and took the food of the man then another man enter in the house with a bag and ask to the woman « easy eating » so the woman answer no and the man go to see the old man and say «ok commandant come with me » the old man look the other and he stand up then the two man arrived to a car the audi r8 the man give the keys oh his car  to the old man besides another video appeared it show thomas pesquet a french astronaute he is going to a rocket in the same time a music begin that is a david bowie music starman this music was a music a 197. Then the man go into the car and there is thomas pesquet in the rocket now we can heard a countdown at the zero thomas pesquet and the old man start their engine and the musc was excited then we can see the rocket fly and the car run the man is joy so a slogan appear choosing the moon and bring out the best of us thomas pesquet and the old man are smilling then we can see the car run toward the moon and a sentence appeared is the 205 mph audi R8 is here and at the end there is the audi's logoand the video finish

so we are gojng to analyse this commercial so at the beginnig we can see the man is an astraunomy fan then deduce that the man is depressive because is a former astronaute and he is remeber this space travel and he wan to do again this travel and return in the space so is depressive then the woman is his cleaning lady because the main caracter is rich besides the other is the astronaute son and he visit his father and take him to go to drive his car beacuse it is very fast like a rocket. the son think that if his father drive the car he have to remind the past travel to the space. so the old man drive the car and there is thomas pesquet in a rocket so ther is an analogy enter the two people this analogy show the power of the car like a rocket. Then after the count down the two engine start and the two astronaute are again compared so the car is compared to a rocket.

After that we can heard a david bowie music the title is star man so the man is called starman and his car transport him to the stars

the old man flashes back

now he is smilling so his son got reason.

The viewing point change so there is a car ru  to the moon and the slogan appeared

choosing the moon bring the best of us so the car was compared to a rocked and the destination is the moon, the advertissers they that if you buy a Audi R8 you have to bring the best of you because of the power and the speed of this car.

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