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BRINGING VALUES TO BUILD THE FUTURE

Analyse sectorielle : BRINGING VALUES TO BUILD THE FUTURE. Recherche parmi 236 000+ dissertations

Par   •  17 Décembre 2017  •  Analyse sectorielle  •  253 Mots (2 Pages)  •  180 Vues

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BRINGING VALUES TO BUILD THE FUTURE

AIGLE

a fashion brand created in 1853→ retail oriented

Life style → middle high end positionning

4 products departments : boots shoes apparel & accessories

sourcing : worlwide suppliers/manufacturers

distirbution channels retail, wholesale, licences (France/International)

70 stores in France / +200 stores worldwide

65% revenues/retail

POIVRE BLANC

A fashion brand → product oriented

French brand created 25 years ago by owner/designer

Technical sportwear lines for women & children

Apparel & accessories

1 strong season : winter : high value products : 80% rev

sport wholesale distribution europe 65% revenue

Importance of design’s time development/differenciation :

- prints

- embroideries

- colors

- fabrucs (technical & labels)

BRINGING VALUES TO BUILD THE FUTURE

AIGLE

a fashion brand created in 1853→ retail oriented

Life style → middle high end positionning

4 products departments : boots shoes apparel & accessories

sourcing : worlwide suppliers/manufacturers

distirbution channels retail, wholesale, licences (France/International)

70 stores in France / +200 stores worldwide

65% revenues/retail

POIVRE BLANC

A fashion brand → product oriented

French brand created 25 years ago by owner/designer

Technical sportwear lines for women & children

Apparel & accessories

1 strong season : winter : high value products : 80% rev

sport wholesale distribution europe 65% revenue

Importance of design’s time development/differenciation :

- prints

- embroideries

- colors

- fabrucs (technical & labels)

...

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